From MVP to Meaningful Impact: Designing products that actually change user behaviour

If you already have a prototype, an MVP, or a product on the market, the challenge shifts.

It’s no longer just “Can we build this?”

It becomes “Is this actually working the way we think it is?”

And “Are we building the right thing next?”

This one-hour masterclass is for early-stage founders who want more clarity about how their product creates value for users — and how new features are supposed to contribute to that change.

You’ll be introduced to a simple way of thinking about your product as a theory of change: